The southern portion of the Swan Coastal Plain, a geomorphological element formed since late Tertiary times, contains commercially exploitable accumulations of ilmenite, zircon, rutile and monazite associated with a series of raised shorelines. The location of the deposits is controlled by a locally outcropping Archaen granite/ granulite complex and a sea current pattern determined by local geography and a prevailing wind direction. A progression from medium to high titanium ilmenite is evident parallelled by progressive leucoxenisation as the age of the deposits increases. Variations in trace element content accompany this process. Circulating groundwater has caused vertical mineralogical variations within individual deposits and by precipitation of iron has formed layers of hardpan.The Geographe Bay deposits are of important economic significance.INTRODUCTIONObservations made during the course of a brief survey of the southern portion of the Swan Coastal Plain provide an outline of the geology and mineralogy of the mineral sand deposits of the area. This preliminary study will require considerable modification in the light of more detailed work in the future.REGIONAL GEOLOGYThe Geographe Bay area is situated in the south-west corner of Western Australia between longitudes 115 O'W. and 116 O'W. and latitudes 33 15'S. and 33 45'S.The general geology of the area is shown in Fig. 1 where the control of the physiography exercised by the Cape Leeuwin-Cape Naturaliste basement ridge is readily apparent. Between this ridge and the Precambrian east of the Darling fault lies the southern part of the Perth basin which contains outcropping Jurassic to Recent sediments and lavas (McWhae, et al., 1958).The Leeuwin-Naturaliste ridge is the exposed portion of L Assistant Production Managcr. Laporte Titanium (Aust.) Ltd.